gmail priority inbox, google instant

I’m liking both of these latest products. They enable efficiencies while not distracting from the tasks at hand. And they’re not cumbersome. Priority Inbox sorts/filters your email so that you can see it all – but in the segments that allow you to focus on what is important (email from clients) to those less important …

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midtown east eateries survey

I spend a lot of time in East midtown Manhattan. So much so that I’m constantly looking for something “new,” particularly for lunch. So I recently sent word to some of my closer friends asking for their recommendations. Here’s what they said. NR: 1) Sushi Yasuda (43rd and 3rd) – The best and most authentic …

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building community: giant slip-n-slide

Another concept to make people take notice, watch, participate, smile. Build an impromptu slip-n-slide. Lather it up. Provide peanut gallery seating with flavored “icees.” Bring extra garbage bag sliding devices. Leave the hose on. Then rinse and repeat next month. Get the kids in the paper. Show you’ve got a nice place to live.

sales 201

It takes a salesperson to know a salesperson. If you’ve ever had to pitch or sell something, Ogilvy’s recent promotion is a hoot. Check out their YouTube Channel on how to sell a brick: http://www.youtube.com/ogilvy

google voice

I was recently looking for an iPhone/iPad app that would help me by transcribing voice memos into notes whereby I could quickly store the notes in my contacts file (CRM). After a fruitless (and admittedly short) search, I gave up. Then today I received an invite to Google Voice. In their own words: “Welcome to …

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Social Media: 10 Essential Rules You’ve Never Heard

Loved this insight from Ad Age / iMedia Connection. How Consumer Attitudes and Behaviors are Shaped in Social Media: 10 Essential Rules You’ve Never Heard Posted by Taddy Hall My good friends at Ad Age published a similar set of points on Monday. They seemed to resonate. Look forward to comments and continued discussion… These …

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blue is the color of my true loves hair

I found this article in the NYTimes recently while investigating the science of how color affects behavior. It absolutely fascinates me that, like music, or a story, or food – color can also strongly influence perception or behavior. Click here.

john lennon peace interview

Very cool piece from Jerry Levitan, director Josh Raskin and illustrators James Braithwaite and Alex Kurina. Brilliant animation storytelling – pointed out to me by a nice guy named Harry Bernstein.

what is a social media press release?

I’ve now had a dozen clients in corporate communications ask me this question. A social media press release (affectionately known as an SMPR) is a press release but with the added means to share it or read it through Web 2.0 technology. It is a press release with embedded links, tags, tracking, and RSS feeds. …

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