RUSSIAN STANDARD VODKA
In 2018, Sugar Bowl began offering our clients a new set of invaluable tools: the Sugar Scores. This comprehensive competitive landscape review and social media audit system analyzes and scores digital content in a brand new, super sweet way.
In the department of ongoing awesomeness, our #vodkauthority campaign continues to soar for Russian Standard Vodka. The Archer-style animated series (vodkauthority.com) has been viewed over 7 million times, with phenomenal engagement over the past two years. Episodes 9 and 10 are being served to Facebook, Youtube, Twitter, and Instagram this summer…stirred, not shaken.
THE COALITION FOR MEDICARE CHOICES
The Coalition for Medicare Choices turned to Fearless Company to spearhead a public awareness campaign focused on the Medicare Advantage program. With an eye toward policymakers and the general public, Fearless produced a series of videos featuring unscripted interviews with seniors from around the country extolling the virtues of their Medicare Advantage experience. This campaign was then shown to targeted audiences via social media, geofenced within the beltway, and our client noted that the championing of such legislation had never been faster or more persuasive.